Privacy policy 

Pokud jste mým zákazníkem, odběratelem novinek nebo návštěvníkem webu, svěřujete mi své osobní údaje. Zodpovídám za jejich ochranu a zabezpečení. Seznamte se, prosím, s ochranou osobních údajů, zásadami a právy, které máte v souvislosti s GDPR (obecné nařízení evropského parlamentu a rady (EU) 2016/679  o ochraně osobních údajů).

Who is the data administrator?

The administrator of your personal data is Mgr. Žaneta Matuška Pavlů, with registered office: Červená Skála 303, Husinec – Řež, 250 68, ID: 06813399, which operates the website I determine how your personal data will be processed and for what purpose, for how long and I choose any other processors who will help me.

Contact details

If you want to contact me during the processing, you can contact me at phone number +420 775 042 292 or at e-mail: 


I declare that, as the administrator of your personal data, I fulfill all legal obligations required by applicable legislation, in particular the Personal Data Protection Act and the GDPR, and therefore that:

1 I will process your personal data only on the basis of a valid legal reason, namely legitimate interest, fulfillment of a contract, legal obligation or consent.

2 I fulfill the information obligation according to Article 13 of the GDPR even before the processing of personal data begins.

3I will enable and support you in exercising and fulfilling your rights according to the Personal Data Protection Act and the GDPR.

Scope of personal data and processing purposes

I process personal data that you entrust to me yourself for the following reasons (to fulfill these purposes):

1. Provision of services and fulfillment of the contract

I absolutely need your personal data in the scope of: invoicing data, e-mail, telephone, or correspondence address to fulfill the contract (e.g. to carry out a consultation, send lecture tickets, deliver a book or other goods, access to an online course).

2. Accounting

If you are a customer, I absolutely need your personal data (invoicing data) to comply with the legal obligation to issue and record tax documents.

3. Marketing – newsletters

We use your personal data (e-mail and name), gender, what you click on in the e-mail and when you most often open it for the purpose of direct marketing - sending business messages. If you are my customer, I do so out of legitimate interest, as I reasonably assume that you are interested in my news, for a period of 5 years from the last order. If you are not our customer, we only send you newsletters based on your consent, for a period of 5 years from the date of grant. If I come across someone else's interesting work, I will be happy to recommend their work to you in an e-mail. In both cases, you can withdraw this consent by using the unsubscribe link in each email sent.

4. Photos and video recordings from the workshops

At some of my live events - workshops, lectures, I take photographic documentation or a video recording. You will never find the names of the participants in these materials, unless it is a reference or feedback based on consent. If you would not like to be on the recordings, please let me know on our contact details before hosting the live event. I keep your personal data for the duration of the statute of limitations, unless the law stipulates a longer period for their retention or I have not stated otherwise in specific cases.


When you add a comment to this website, the data shown in the comment form is collected, as well as your IP address and string user agent defining browser, which helps to detect spam.

Gravatar may be provided with an anonymous string created from your email address (also called a hash) to determine whether you are using the service. The Gravatar privacy policy is available here: After your comment is approved, your profile picture is visible to the public in the context of your comment.

6. Media

If you upload images to this site, you should avoid uploading images with embedded location data (EXIF GPS). Website visitors can download and view any location data from images on the website.


When you browse my website, I record your IP address, how long you stay on the site, and which page you come from. I perceive the use of cookies to measure website traffic and customize the display of websites as my legitimate interest as an administrator, as I believe that thanks to this I can offer you even better services. Advertising targeting cookies will only be processed based on your consent. My website can also be browsed in a mode that does not allow the collection of personal data. You can disable the use of cookies on your computer.

Security and protection of personal data and documents

I handle your personal data responsibly and in accordance with applicable Czech and European legislation. I use automated and non-automated means to process personal data.

Your personal data is protected to the maximum extent possible using modern technologies that correspond to the level of technical development and the level of risk of misuse. I have adopted and maintain technical and organizational measures that prevent the misuse, damage or destruction of personal data in the entire chain, from the insertion of your e-mail to the deletion after the expiration of consent, or the storage period of data necessary to fulfill a contract that flows from law .

Transfer of personal data to third parties

To ensure specific processing operations that I cannot provide by myself, I use the services and applications of processors who specialize in the given processing and are in compliance with the GDPR.

They are providers of the following platforms and services:
WordPress – web
Google – Google Analytics

Mailchimp – newsletters

It is possible that in the future I will decide to use other applications or processors to facilitate and improve the processing.

Transfer of data outside the European Union

I process all data exclusively in the European Union.


I am required to maintain the confidentiality of personal data and security measures, the disclosure of which would jeopardize the security of your personal data. At the same time, this confidentiality continues even after the end of the contractual relationships that have arisen between us. Without your consent, your personal data will not be released to any other third party.

Your rights in connection with the protection of personal data

You have a number of rights in connection with the protection of personal data. If you wish to exercise any of these rights, please contact me via email: 

You have right to informationwhich is already fulfilled by this information page with the principles of personal data processing.

Thanks to the right tu access you can ask me at any time and I will provide you with proof within 30 days of what personal data I process and why.

If something changes for you or you find your personal data out of date or incomplete, you have right to completion and change of personal data.

Right to restriction of processing you can use if you believe that we are processing your inaccurate data, you believe that we are processing illegally, but you do not want to delete all data or if you have raised an objection to the processing.

You can limit the scope of personal data or processing purposes. (For example, by unsubscribing from the newsletter, you limit the purpose of processing for sending commercial messages.)

Right to erasure (to be forgotten)
Your other right is the right to erasure (to be forgotten). I don't want to forget you, but if you wish, you have the right to do so. In this case, I will delete all your personal data from my system and from the system of all sub-processors and backups. I need 30 days to secure the right to erasure.

In some cases, I am bound by a legal obligation, and for example, I have to register issued tax documents for a period set by law. In this case, I will therefore delete all such personal data that are not bound by another law. I will inform you by e-mail about the completion of the deletion.

Complaint to the Office for Personal Data Protection. If you feel that I am not handling your data in accordance with the law, you have the right to contact the Office for Personal Data Protection at any time with your complaint. I will be very happy if you first inform me about this suspicion so that I can do something about it and correct any mistakes.

Unsubscribing from newsletters and business communications I send you e-mails with inspiration, articles or products and services if you are my customer based on your legitimate interest

If you are not yet a customer, I only send them to you based on your consent. In both cases, you can unsubscribe from my emails by clicking on the unsubscribe link in each email sent.